01
Plan 168h
Budget the week across focus, body, people, recovery, and commitments.
natma
Make your time match your values. Allocate time, track reality, and adjust with evidence.
Service integrations
Signals from the places your time already lives.
natma connects calendars, timers, tasks, code, devices, recovery, and communication into one clear picture. Fragmented tools become signals of drift, so you can adjust before the week slips off course.
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Calendar
Google Calendar
Meetings, time blocks, recurring commitments.
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Calendar
Outlook Calendar
Work calendars, shared commitments, Microsoft 365.
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Calendar
Apple Calendar
iCloud events and personal calendar blocks.
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Time tracking
Toggl Track
Projects, timers, and real tracked work.
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Time tracking
Clockify
Imported entries and project-level reality.
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Time tracking
Harvest
Client work, billable time, and project logs.
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Tasks
Todoist
Completed tasks as lightweight behavior evidence.
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Tasks
Linear
Issues, cycles, and product progress signals.
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Tasks
Asana
Projects and completed work without manual recap.
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Tasks
Jira
Issue movement and work logs for teams.
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Development
GitHub
Commits, pull requests, and coding momentum.
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Development
WakaTime
Coding time by project, language, and focus.
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Communication
Slack
Status, focus mode, and team communication context.
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Productivity
RescueTime
Passive app and website usage patterns.
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Device
Apple Screen Time
Device usage summaries where export is available.
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Device
Focus Modes
Work, personal, deep work, and DND context.
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Health
Apple HealthKit
Sleep, workouts, mindfulness, and steps.
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Health
Oura Ring
Sleep, readiness, recovery, and activity signals.
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Health
WHOOP
Strain, sleep, and recovery context.
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Health
Strava
Runs, rides, walks, and training load.
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Health
Google Fit
Exercise, recovery, and body signals.
What natma does
A behavioral operating system for your hours.
Plan the week you mean to live. Let real signals show what happened. Ask Sense what your data means, then decide what changes next.
02
Track reality
Bring calendar, device activity, sleep, location, and manual entries into one reviewable timeline.
03
Review drift
Compare plan against reality and see the patterns behind missed blocks or protected time.
04
Ask Sense
Ask the AI what changed, what is crowding out what matters, and what to protect next.
The loop
Observe. Clarify. Reflect. Decide. Act. Learn.
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01
Observe
Collect signals from plans, calendars, devices, and manual notes.
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02
Clarify
Turn raw signals into a clean timeline you can trust.
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03
Reflect
Compare what happened with the values and budgets you set.
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04
Decide
Choose what to preserve, reduce, move, or protect.
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05
Act
Turn decisions into routines, rules, reminders, and next-week plans.
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06
Learn
Measure whether the change worked, then adjust again.
Sense
Ask your time data in plain language.
Sense is the AI inside natma. It answers from the behavior you have already lived: plans, tracked time, calendar patterns, and review notes.
Recent research on digital phenotyping, ecological momentary assessment, and wearable sensing points to the same useful idea: behavior becomes clearer when repeated signals are seen together. Sleep, activity, calendars, location, and device context can reveal rhythms or drift that memory alone tends to miss. Sources: digital phenotyping, EMA sensing, wearables.
Where is my week drifting from the plan?
Deep work is not missing evenly. Three late starts followed short sleep windows, and two followed calendar spillover from the night before.
A short letter on why this exists.
There is a quiet violence in being told, every day, that the answer to feeling overwhelmed is another tool that captures more — more tasks, more reminders, more boxes to drag from one column to the next. We do not have a capture problem. We have an allocation problem.
The clocks have not changed. There are still twenty-four hours in the day and there will still be twenty-four hours in the day on the morning your last project ships, the morning your child leaves home, the morning you decide to begin again. What has changed is who decides where those hours go. Increasingly, the answer is: not you.
NATMA is a system — software, language, and a particular sort of stubbornness — designed to give you back authorship of your hours. To turn raw life signals into clear, reviewable insight. To support deliberate change without shame, noise, or vague self-improvement theater.
— j. pellizzer
§ I
The premise
Not
A
Task
Management
App.
An almanac for the life you actually want.
N°1
Allocation, not capture.
We do not collect to-dos. We design a day — deep work, body, people, recovery, slack — like a budget. Hours flow toward the categories that match your values, before anyone else has a chance to spend them.
N°2
Behavior, not intention.
Calendars hold what you meant to do. NATMA holds what you actually did, and shows the difference without sentiment. Awareness comes before any change.
N°3
Patterns, not screenshots.
One bad day is a bad day. Five bad days in the same dimension is a signal. NATMA reads weeks, months, seasons — and shows the pattern in language you can answer.
N°4
Your data, your story.
Activity, sleep, focus, location, commitments — passive signals stay local-first and yours. The model that explains them to you runs on your behalf, not the other way around.
na·tma /ˈnat·mə/ noun. 1. a personal operating system for behavioral awareness and change. 2. a refusal to live by inbox.
§ II
The five functions
Five operations.
One quiet system.
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01 Plan
Allocate twenty-four hours like a budget.
Set how much of yourself goes to deep work, to people you love, to your body, to learning, to recovery. Allocations are weekly. Days are draft pages of the week.
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02 Track
Passive signals. Active honesty.
Activity, focus, sleep, commitments — gathered from the devices you already use, not by re-typing your day at midnight. Numbers arrive on their own; your job is only to make sense of them.
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03 Sense
The AI you use to question your own data.
Ask “why was last week so heavy?” — and get a grounded answer drawn from your own history. Sense does not advise from a vacuum. It reads the data you have already produced.
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04 Review
A weekly ledger of what really happened.
Every Sunday, NATMA prints you a ledger — allocated, actual, variance, story. Not so you can punish the gap, but so you can choose, in full sight of evidence, whether next week deserves a redesign.
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05 Adjust
Redesign without shame.
Life shifts. So does the allocation. Move twenty minutes from slack to family. Rename a category. Retire one entirely. NATMA assumes you will change — it just refuses to let you change by accident.
§ III
Specimen N°1 — A day, designed
How a Thursday looks when you wrote it before it arrived.
This is one of the surfaces of NATMA, set in editorial type so you can read what it is doing — not just see a screenshot of it. The day on the right is allocated, in advance, against the categories you defined for yourself when life was calm enough to think clearly.
- Deep work — the work only you can do, protected.
- Body — movement, food, sleep, the unfashionable basics.
- People — the relationships that pay your real dividend.
- Learning — to remain a person who is still becoming.
- Slack — generous, on purpose, never accidental.
Thursday · 14 May 2026
Today’s ledger
| Area | Planned | Actual | Δ |
|---|---|---|---|
| Deep work | 7h 30m | 6h 50m | −40m |
| Body | 1h 20m | 1h 15m | −05m |
| People | 4h 30m | 4h 45m | +15m |
| Learning | 1h 30m | 1h 30m | ±0 |
| Slack | 9h 10m | 9h 40m | +30m |
§ IV
Sense — a conversation
Ask your own data, in plain language.
Sense is the AI you use to question your natma data. It does not invent advice. It reads the plans, calendars, tracked time, and review notes you already created, then shows the evidence behind the answer.
You · 09:14
Why did I miss my deep-work budget every week this month?
Sense · replying
You did not miss it for the same reason twice. Week 1 lost 4h 20m to a single Wednesday of unplanned meetings. Weeks 2 & 3 lost about an hour each day to a slow morning — your first focused block did not begin until 10:48 on average, versus your planned 08:30. Week 4 was an outlier: travel on Thursday and Friday. The structural pattern is the morning.
You · 09:15
Why is the morning slow?
Sense · replying
The morning is slow because the previous evening is loud. On the days your deep block began before 09:00, you went to bed before 23:30 in 14 of 16 cases. On the days you started after 10:30, only 3 of 11 nights cleared 23:30. The lever is not the morning. It is roughly an hour earlier the night before.
↳ Drawn from your sleep, focus & calendar signals, last 60 days. See the underlying view →
§ V
Specimen N°2 — The weekly ledger
On Sunday evening, NATMA prints you
a ledger of the week you actually lived.
Allocated against actual. Variance with a story. Not a scorecard — a piece of evidence in service of the next decision.
Week 19 · 4 — 10 May 2026
The Long Week of Reviews
Total hours168h 00m
70%
of knowledge workers report feeling overwhelmed in any given week.1
2.3h
average daily time lost to context switches in a fragmented schedule.2
8min
average longest uninterrupted block in a typical professional's calendar.3
1x
number of lives any of us are going to receive. We thought it was worth designing.
1 Gallup Workplace Survey, 2023 · 2 RescueTime, State of Work 2024 · 3 Microsoft Work Trend Index, 2023
§ VI
For whom is this
NATMA is, frankly, not for everyone.
It is for the people who suspect their hours are being spent by them, not for them.
I.
The operator
Founders, leaders, builders who have realised that calendar-Tetris is not strategy — and that the next bottleneck is in their week, not their company.
II.
The recovering optimiser
Already used the trackers, the apps, the templates. Wants something quieter. Something that respects that life is the unit, not the to-do.
III.
The parent of a small empire
A household, a career, perhaps a side practice. Many people’s time depending on yours. Wants to give those hours away on purpose, not by accident.
IV.
The quiet professional
A craftsperson, a writer, a researcher, a clinician. Knows the value of an undisturbed morning. Looking for an instrument that protects it without performance.
§ VII
Field notes
Letters from early readers,
fourteen weeks in.
“The first week I felt watched. The second week I felt seen. By the fourth, I had moved an entire morning back to where it belonged — and I had not even noticed that morning had wandered off.
“I have used every productivity app you have ever heard of. NATMA was the first one that made me put my phone down. The point is not capture. The point is custody of your week.
“Sense told me, very calmly, that I had not exercised on a Tuesday in two months. No nag, no streak, no badge. Just the fact, and the question: is that what you meant? I said no, and I changed it.